Small businesses across the country are gearing up for Black Friday, one of the busiest shopping days of the year.
For small businesses, Black Friday is a make-or-break day that can determine whether they will be profitable for the rest of the year.
This year, with the impacts of the pandemic still raging and many people feeling the financial pinch as the cost of living rises, it is more important than ever to support small businesses.
When you shop at small businesses, you are not only getting better quality products and services, you are also helping to keep your community strong.
Small businesses create jobs and drive innovation.
They can’t rely on mass marketing to bring in customers; they have to rely on providing a great product or service that meets the needs of their customers.
Large businesses have the luxury of being able to ignore customer feedback because they have a built-in customer base. They can rely on brand recognition and customer loyalty to keep their sales up. But small businesses can’t afford to do that. They have to be responsive to their customers’ needs or they’ll quickly go out of business.
So if you want a quality product and exceptional service, a small business is the place to shop!
Small businesses typically have strong ties to their local areas.
Their employees live there, their customers live there, and they are more invested in the success of their community. This means that they are more likely to reinvest their profits back into the community to help make it a better place.
They are typically owner-operated, which means that the owner has a personal stake in the success of the business and the community it serves.
Small businesses are also more flexible and adaptable than large businesses.
This means that they can reinvest their profits back into their communities in a way that is more responsive to local needs, which helps to keep the community thriving.
When it comes to service and attention to detail, small businesses are the undisputed champions.
Their very survival depends on providing top-notch service and going above and beyond for each and every customer.
You’re not just a number to them – you’re a valued member of their community.
When you shop with a small business, you get the best service and attention to detail money can buy!
Small businesses are generally more environmentally and socially responsible than large businesses.
They often have less impact on the environment, more ethical supply chains and often look for ways to give their profits back to good causes too.
So this Black Friday, instead of heading to the big corporations, make a point of supporting your local businesses.
Show them some love and help keep our economy strong.
What's Your Reaction?
#ShopEthicalInstead is a positive alternative to Black Friday - encouraging people to support small, ethical and sustainable businesses and vote with their wallets for a better world! Organised by #EthicalHour, now in its 5th year.